I’m Darlene.
Profile
I am a seasoned design leader located in Connecticut with 20+ years of experience delivering strategic branding, visual storytelling, and impactful design solutions for clients. Over the years, my focus has shifted from print design to website and social media, logo design, environmental design, video storyboarding, and presentations. One consistent element in my work is the thought, research, and strategy that influence everything I do. I believe design should be authentic, intuitive, and tell a story, never serving as decoration or an afterthought.
Experience
Agency and in-house experience managing creative direction for corporate marketing, ESG communications, investor materials, brand identity, and multi-channel campaigns spanning print, web, digital, video, and branded environments. Client portfolio includes major Fortune 500 companies as well as clients across diverse industries including healthcare, education, insurance, industrial, hospitality, financial, retail and nonprofit organizations.
Skills
Tools
Identity and Branding, Logo Design, Brand Guidelines, Presentations, Annual Reports, Infographics, Print Design, Website Design, Digital and Social Ads, Branded Spaces, Video Storyboards, PowerPoint
InDesign, Illustrator, Photoshop, Sketch, Acrobat, Microsoft Office Suite, Asana, Harvest